Who regulates online video? And social media?

As of the middle of 2018, there was no regulator for social media in the UK, noted the Independent Press Standards Organisation (IPSO) in its blog on 13 July 2018. A tricky topic: is it really feasible to regulate the content of individual users? Can platforms realistically keep on top of all the content?

Across the European Union, TV and on-demand video is regulated under the Audio Visual Media Services Directive (known as the AVMS Directive). In Britain the actual work of regulating broadcast and on-demand is carried out by Ofcom.

At the start of 2019, video on newspaper and magazine websites was not regulated by Ofcom: it fell under the ambit of the print and online regulators – IPSO for most publishers. The same was true for online-only publications signed up to IPSO.

The EU could change that.

Proliferation of multi-media content meant “newspaper websites could, in theory, start to resemble video-sharing platforms,” said the IPSO blog.

But this website notes that the ethical codes for newspaper sites are nowhere near as demanding as for broadcast media.

Read the full IPSO blog post here.